Improve raw material odor
Smell is one of the five human senses. A cosmetic product that smells or tastes unpleasant leads to immediate aversion. Odorants are highly volatile substances that are bound by the olfactory receptors in the nasal mucosa.
The stimulus is transmitted to the nerve cells via a signal cascade and passed on to the brain. This is where the actual sense of smell arises. Pleasant odors are distinguished from unpleasant ones. Unscented cosmetic products can smell unpleasant due to one of the raw materials used.
We help you to improve the odor of your raw material.
This is because raw materials with a bad smell are considered to be of inferior quality. The complaint rate for products with a bad smell is higher and they are more difficult to sell. When a cosmetic product is relaunched at the latest, smelling raw materials come into focus. To eliminate the odor, the active ingredient in question is either dosed lower - with consequences for the effectiveness of the cosmetic. Or a replacement is needed.
Our experience shows that raw material manufacturers should invest to eliminate unpleasant odors. Our special analytical methods detect volatile substances that can be smelled by humans and check whether the product odor is optimally designed.
This happens in three stages:
- Detection and identification of olfactory perceptible substances
- Search for ways to eliminate these substances
- Formulation strategies to mask these substances
If you would like to evaluate the odor of your product, please contact us.
Read more about services for raw material manufacturers/distributors here: